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July 16, 2003

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Growth in Maxim's ad pages

Growth in Maxim's ad pages has been down the last few years. As you may have noticed, they're licensing products to make up for lost revenue. WSJ takes a look at the results, strategy, and motivation. Products include hair dye and ready-to-assemble furniture. [via romenesko]

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posted by adm at 12:16 PM | #

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