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March 31, 2005


Help Me Achieve Snack Nirvana+

When The Phantom Menace came out, I was so totally beside myself about the prospect of a new Star Wars movie that I wanted the entire movie-going event to be entirely different from anything I had ever experienced before. That meant seeing the film in a new theatre, with a never-before assembled group of friends, and obviously, while consuming a completely untried snack food. Because of its total decadence (peanuts, peanut butter, caramel, nougat, and chocolate) and my unfamiliarity with the product, I selected the Reese's Nutrageous™ as the Official Candy of The Phantom Menace.

Needless to say, I now have a very bad association with the Nutrageous™.

But that doesn't mean I don't still love a ridiculous, over-the-top candy bar. Which is why, when I saw an ad for THIS:

Hershey's Take 5

I fucking flipped out.

In case you're wondering, the "5" in question here are:
Peanut Butter and

People, this is not only a new level of delicious extravagance - it's an ingenious combo. Is there anything better than the combination of sweet and salty in a single treat? I'm not the only one who thinks so: our favorite snack consumer advocates have given the Hershey's Take 5™ a Snack Satisfaction Index of 9.3 out of 10.

Again, even though I've been searching for a week New York City seems to lag behind the rest of the whole goddamm country when it comes to innovative snack foods. Readers, have you seen this candy anywhere? If you can find me a retailer, there's a Take 5™ in it for you, too.

Hershey's Take 5

Thanks to reader suggestions, the elusive Take 5™ was finally hunted down in the secondary candy aisle of a local Eckerd. The verdict? Frankly, I was disappointed. Like many Hershey's products, the Take 5™ is just too damn sweet. The combination of caramel, milk chocolate, AND sweetened peanut butter is way too much. My suggestion to the Hershey's product development team? Eliminate the caramel and introduce a Dark Chocolate Take 4™ - now, you'd really have something there. I'd take a case.

categories: Culture
posted by Emily at 4:12 PM | #

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Great blog, and I just wanted to tell you that they have that candy bar in the Value Drugs in the Rock Center concourse. I've had it, and I think the pretzels make it a bit too dry.

Posted by: steve at March 31, 2005 6:14 PM

My local deli on the corner of 2nd Ave and 35th St. has a boatload of them. I'm currently averaging 3 a day and have gained 8 lbs. since the release of Take 5.

Posted by: Ben at March 31, 2005 7:11 PM

Cosign. They have it here in LA (which isn't going to help you), and pardon the French, but shit is delicious.

Posted by: Geoff at April 1, 2005 12:56 PM

This little miracle showed up completely randomly at my office vending machine. It is truly delish.

Posted by: Rex at April 3, 2005 4:03 PM

They've got 'em at the Duane Reade on 34th and 5th Ave., on the upstairs level. Yum.

Posted by: jessica at April 5, 2005 12:25 PM

GAH! damnit! someone send me one!! Canada NEVER gets the good stuff that you Americans get!!

Posted by: celestial blue at April 5, 2005 4:47 PM

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